Metric · MRR
Monthly Recurring Revenue
$200K MRR · compounding 19.4% monthly
Headline
$200K
+24.8% MoM
MRR
$200K
Expansion MRR
+18%
Contraction
−1.8%
MRR Visualization
M1
M2
M3
M4
M5
M6
$200K
M7
What it means
MRR is the operating metric of the business and the basis of every cohort decision we make.
Key drivers
- Cohort-tracked retention
- Expansion + contraction tracked
- Logo + ARR waterfall
- Weekly leadership reviews
Investor Writeup
MRR growth is driven 64% by new logos and 36% by expansion — a healthy mix for a Seed-stage compounder.
Want a deeper dive on MRR?
Request the full investor deck or schedule a call.

